No doubt that the quintessential saree can make any Indian woman look straight out of a desi fairytale, but it’s hardly an item most of us wear on a daily basis! When it comes to regular wear, you can’t help but think of a pair of jeans and a tee. Or maybe an easy-breezy dress that keeps you comfy and makes you look chic AF.
Sadly though, the Indian online shopping scene barely offers you the kind of western wear that would make you go, “Oh, I want that right now!” But not anymore. Indian online retail brands have upped their game. Here are ten Indian western wear brands that could give international ones a run for their money!
1. AJIO
Credit: curiousaliceboutique (Instagram)
This fresh off the boat brand was launched by Reliance Retails in 2016 and since then has garnered much praise for delivering the trendiest western clothes to your doorstep. The variety offered by AJIO is truly endless, covering an eclectic mix of fusion wear and funky accessories that are all extremely reasonably priced!
Our pick: An off-white, laser-cut top and a heart-print maxi dress that screams cute!
2. Stalk Buy Love
Credit: stalkbuylove (Instagram)
Doesn’t the name have a great ring to it? I’m guilty of doing these very three things to most of the clothes I have in my wardrobe. And many of them have come from Stalk Buy Love! With designs inspired from the runways of New York, Paris, and Milan, this online store has dresses and blouses to die for!
Our pick: This red checkered Mainz coat dress that is winter-chic goals!
3. Koovs
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If you want to get a dose off international brands, head to Koovs. This online store has everything you can possibly need as far as fashion is concerned. Bold dresses, cutesy and crazy tees, killer heels, and accessories that can cater to your tastes are just a few of the things you’ll find here!
Our pick: A fun printed playsuit matched with colorful pompom sandals.
4. Lulu and Sky
Credit: luluandskyoffical (Instagram)
This is a brand that is loved and worn by the likes of some of the hottest Bollywood celebs – from Alia Bhatt to Priyanka Chopra! And why not? Lulu and Sky’s clothes are to die for! Slightly on the upper side as far as prices are concerned, you won’t regret owning a piece from here. What’s more, they have a section for plus sized women too!
Our pick: A sequined, knitted pullover with some snazzy boots!
5. Missa More
Credit: missa_more_clothing (Instagram)
Looking for pretty designs that’ll make you stand out among all your friends? Look no further than Missa More! One look at their clothes and you are bound to fall in love! If you want crazy deals and exclusive discounts on Missa More’s clothes, be sure to follow them on Instagram.
Our pick: A nautical blue and white belted dress paired with block heels in black.
6. Van Heusen
Credit: priyankachopra (Instagram)
Need I say more when the caption reads Van Heusen? If you want to look fashionable from 9 to 5, Van Heusen should be on the top of your list. You also get smart casuals here, which easily make that transition from the desk to the dance floor, without breaking a sweat!
Our pick: A stunning black dress and strappy black heels.
7. AND
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This fashion label AND is pure designer bliss! Showcasing the best of western wear, you’ll be surprised to find that most of the clothes available in this online store are quite affordable. Plus, you can take your pick of party wear, casual wear, work wear and more!
Our pick: This vibrant pink dress with black stockings and gorgeous black boots.
8. W for Woman
Credit: wforwoman (Instagram)
Fashion with comfort is every woman’s dream and W for Woman is one brand that is committed to making it come true. Although this brand features a huge collection of ethnic wear, their western wear collection is no less impressive. The unique prints and innovative hemlines will surely sweep you off your feet!
Our pick: A white and black button-style, long kurti belted at the waist and paired with rolled-up skinny black jeans and a pair of converse.
9. The Label Life
Credit: thelabellife (Instagram)
The brainchild of Bollywood’s three major fashionistas – Malaika Arora Khan, Sussanne Khan, and Bipasha Basu – this brand has been made to give you a slice of celeb life (read: wardrobe). Whether you need bags or clothes, accessories or shoes, and even home décor, you’ll find it here!
Our pick: This must-have darling clutch with winter blossoms – a cocktail evening essential!
10. Global Desi
Credit: myglobaldesi (Instagram)
Go boho chic with Global Desi! Their vibrant prints and colors will help you show off your free-spirited side to the world in the best way possible. And guess what? The clothes here have been designed by Anita Dongre herself!
Our pick: This fun, printed bomber jacket paired with retro bling shades.
No matter what your personal sense of style is, you will find clothes to your taste and within your budget at these stores. Shop your heart out!
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